Saturday, March 10, 2012

Interactive Book Club includes Facebook Friends!


www.bookshout.com

"Illian said his BookShout venture is a “a group interaction reading platform,” and not simply about algorithms. He called the current focus on discoverability a “symptom—you don’t need a bigger bookstore, you need a more focused bookstore. Friends are more important than algorithms.” He continued, “The value of Facebook is the people and the data, the ability to access relationships. You buy books because your friends tell you about them.” Indeed Illian even called out Amazon. “When will Amazon stop? When they win,” he said, emphasizing, however, that there is an opportunity for authors and publishers to compete against the online retailer. “Amazon is big, they sell everything, but they aren’t based around people. It's based around selling you stuff." Publishers Weekly See the whole article at Publisher Weekly.
www.publishersweekly.com

 This is changing authorship, reading clubs, and what we how we use our technology. Exciting stuff.

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